OUR STORY
BLACK FOX_2014
A Marketing Agency that has been established since 2014. Run by a team of young, motivated and creative Brand Strategist. The team have worked on many agencies before and helped them reach their Goals. Black Fox has been well known to work hard and fast on their clients campaigns that help them reach maximum exposure over a short period of time. Black Fox does not waste time, We get the job done.
At Black Fox We possess the right tools and methods to help brands create more valuable offerings and help them master the challenges of the future through innovation.
Why the name Black Fox? Our name was created through our firms characteristics. We are not like other firms. Our identity was distinctive. The fox has a personalty and displays qualities of passion , loyalty as well as creativity.Fox’s are largely misunderstood and known to be a shy. The fox's unique stature as a small carnivore that defines its survival strategy. The Fox must rely on its sharp mind and engaging personality to garner resources. Consequently it spends a lot of time in its head, giving the impression that it's trying to outsmart its friends. Our logo is an outline of a black fox. The actual Fox is within a circle. The circle is similar to the educational institute that we studied at- VEGA. The circle also represents a never ending commitment from our agency to your brand. Just like a circle has no end, we believe that your company has no limits in terms of growth.
Our Vision We are passionate about helping big and small businesses grow and achieve their visions. We excel at boosting the potential of growing companies with our tolls, techniques and marketing solutions. We are the removers of all obstacles and we identify all problems that face the brand. We work to achieve in making the brand a world-class household name.
CORE VALUES - at black fox We are very passionate about our craft and we believe that profit is not a driver but a consequence of improving brands to their full potential -we offer a personalised service by getting to know the ins and outs of brands by creating strong relationships with the clients -we communicate with our clients very respectfully and encourage transparency -we are always willing to learn more and improve our techniques -we love to collaborate with our clients to get an end product that is to their satisfaction -here at black fox We are all perfectionists and we seek excellence in all that we do .
Success and Failures of Black Fox For an agency that has been established since 2014, we have a 100% success rate. Our team believes in putting the extra hours in so that our clients can enjoy a nice healthy profit. The secret to our success, if our team and our roll out plan. Concepts are constantly being generated during working hours and after hours. We have board meetings every 2 days which help us bring about new ideas. We monitor our Projects success rate frequently, making sure there are no signs of ‘Slacking’. We meet with our clients once a week to ensure everything is going according to plan and if they would like any adjustments.
Our Next BIG Rebrand: Chicken Licken In 1981 Chicken Licken opened it’s first store in Johannesburg South Africa. The first chicken licked opened in Soweto in Johannesburg, and was shortly followed by the next store in Alexandra. Since then Chicken Licken has grown rapidly. From 2 stores they now sit at 250 stores. This brand has become the 1st largest non-American fried Chicken franchise in the world. They started by opening their first store in a township, next thing you know they are opening stores in malls and suburbs across South Africa. They are established themselves as 1 of the great leading brands in South Africa, because they are offering great products at affordable prices. This then ensures continued sales guaranteed. They have tried their best to ensure that a Chicken Licken franchise runs with healthy profit ensure success in good or bad times.
Chicken Licken: Products and Services Chicken Licken has great appeal within the black community. They seems to enjoy hot spicy food which makes a chicken lickin franchise opportunity well worth considering. The secret recipe was originally from Texas. They are famous for their chicken hot wings which is a big attraction for their stores. Chicken Licken Products and Services: The sell fried chicken, chicken burgers and toasted sandwiches.They also have items such as ice-creams, special milkshakes and a variety of soft drinks.
Follow this blog to view our journey as we help Chicken Licken build a better environment for themselves. We will be working over the next 3 months to help this Brand Level up.
Chicken Licken Business Organogram